About Us
Lure, created on the belief that salon/spa hair removal should be an intimate & personalized experience and not just a routine service, Lure is dedicated to remain consistent and reinventing the Art of Waxing and staying Ahead of the Curve through setting industry trends with products, services and techniques. Smooth, flawless, hair-free skin is a right, not a privilege and all waxes are not developed equally. Dedicated to making waxing easy to silky skin.
MEET THE OWNER
I am Jenae Watson, born and raised in Jamaica. I have always wanted to do something that help people feel good about themselves. Once I discovered waxing, I knew it was a perfect fit. I tested a TON of different hard & Soft wax brands. However, I always found something I wish I could change about each wax. Whether it was the elasticity of the wax, stickiness of the wax, or being able to pick up both coarse and fine hair, I would find myself frustrated with each brand. Plus, wax companies continued to raise their prices! Instead of continuing to complain about it, I decided to take matters into my own hands.
I wanted a wax that was pure, yet fierce when it came to removing all hair types. I worked with manufacturers & did my research with the ingredients until the perfect Soft wax was born. Lure Wax was exactly what I had been looking for all these years: a super pure hydrating soft wax at an affordable cost for Estheticians In Jamaica.
Mission
'Simply Immaculate'
To create perfect & Pure products for you with simple & Hydrating Ingredients!
We make waxing easy!